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Find Your Niche & Follow ItCopyright 2004 Rob TaylorMark Twain once said: “Find out where the people are going and get there first”. With the advent of the internet you can certainly find out what folks are wanting. Being the first at the front of the line to bill them might not be quite so easy. But there are ways to find out if there's an existing hungry crowd for your product idea, and more importantly a crowd with pockets bulging with cash to give you. In this article I'm going to share some tips that will save you much heartache from chasing after the wrong market. Firstly I believe that it is very important that what you sell interests you, otherwise you sign up for a life of struggle and worse... Boredom! Motivating yourself to sell something you have no interest or belief in is soul-destroying at the best of times, so don't do it. Just because *rubber cat suits* is your thing doesn't mean the rest of the planet digs them at all. I mean that's a pretty small niche with less than 560 searches performed a month. Yes I did actually go and check out the stats for it. One of things I've found in this marketing-malarkey is that I am able to explore interests that I simply don't have the time or inclination to actively get involved in. Take archery, I can twang a bow as well as the next man, and have done for the past couple of years. But the idea of traipsing off to all those shows every weekend, predominantly talking a load of rubbish just doesn't do it for me. BUT sell this bunch of Robin Hood wannabees an infoprod, and I'm game. Seriously though, I love archery, it's one of the few sports the British government hasn't actually tried to ban... yet! And that brings me to my point... What do you have an interest in that also has a large number of people willing to do what I call *the wallet flip*. You need to be looking for markets where the folk won't even blink at spending $100 a year on the products you will be selling. OK time to take some action: => Draw up an initial list of 10 of your interests. => Scan your bookshelves to see what reference books you've bought in the past, and on what subjects or hobbies. => Pay attention when folk you meet start talking about their hobbies, their passions. => Pop down to your local magazine store and see what interests are being catered to. => Can't be bothered to pad down to your local store, then click over to Magazines.com and do some searches. Link: http://www.megastep.com/dt/t.php?id=166 => Buy a stack of these magazines and go through the classified ads with a highlighter. Call up the ones you've circled and ask for their information packs. Make a note of which ones you've called and see how soon the information arrives. How are they selling? Good, bad, OK? Could you improve on the quality of what they are offering? Over five to six issues how many of the adverts are repeated? Make a note and watch that market like a hawk. If they weren't making money the ads wouldn't be running. => Hop over to eBay to research all the different sub-categories. Which ones are active? Which ones are commanding high prices? Link: http://www.megastep.com/dt/t.php?id=167 => Are there any discussion forums related to your potential market? Buzz over to Forum Find and do a search. Link: http://www.megastep.com/dt/t.php?id=168 This is just the beginning. Start paying attention to what people are interested in. This can simply be as easy as listening to folk banter when they're in the checkout line. Scan the news, open your eyes and mind to opportunities. You'll be amazed at how your brain kicks into “selective perception”. Don't know what that is? Ever bought a car and then suddenly you notice the whole planet is driving the exact same model. It's like everyone decided to buy the car YOU just bought. Well that's “selective perception” at work. Same thing happens when you actively go hunting down niche markets… actually it can work great for an awful lot of other things… building keyword lists is another example, and another story. About the author: Rob Taylor has been marketing online since 1996. He's sold anything from books, debit cards, security products to art prints. Take advantage of his battle tested marketing strategies that could quietly make you five figure cash profits every single month. Free newsletter at http://www.megastep.com Circulated by Article Emporium Does The Number Of Links On A Page Affect Ranking? Copyright 2004 Jon Ricerca Lots of research has focused on inbound links to a site, but little has focused on the number of links actually on a page (outbound or to other parts of a site). Many SEO gurus have recently been talking about something they call "PR Leak" which se... Savvy Internet Marketers' BIG Seminar Secrets Copyright 2004 Willie Crawford You know that your business will probably grow slower than molasses in the Winter unless you joint venture and partner with other online marketers. If you're just launching your own product or service, you really need access to their lists. Y... Find Your Niche & Follow It Copyright 2004 Rob Taylor Mark Twain once said: “Find out where the people are going and get there first”. With the advent of the internet you can certainly find out what folks are wanting. Being the first at the front of the line to bill them might not be quite so ... Internet Marketing Secret - Know Your Competition Okay, you’ve got your website up and running; you’ve crammed it with all kinds of interesting content; you’ve researched your keywords and you know who your target audience is. The next question is: Do you know who your competition is? Understanding your competition, what the... Making the Sale When the Customer Won't Buy Making the Sale When the Customer Won't Buy Ever had a party online or offline, and had guests say "I love that item, but I can't afford it right now", or "It's so hard to decide, I want all of this!". This is a perfect time to sell all those items to your customer without... Forget Becoming An Overnite Success With Your Home Based Business Believe it or not, it takes a long time to become an overnite success! Once you have chosen your particular home based business, the two most important things to remember are to stay focused and not to get discouraged. I've had many active and enthusiastic ... Keyword Article Writing: the Key to Your Success! Ready to jump on the keyword article bandwagon? Billions of companies are using keyword articles to gain free exposure on the internet. Whether you're a netpreneur marketing a product or a writer seeking freelance work, odds are you can benefit tremendously from keyword articles. <... Network Marketing Online Saves Time Network marketing online is a great way to do business from home, at your own time and pace. Moreover, the vast resources of the Internet are at your fingertips. You no longer have to start out locally, building gradually over several years to a significant market presence. Most su... How can you make money out of your site with no product, no affiliate program, no services and no idea of how to sell … This was the question my copywriter asked me at one of our meetings about joint ventures on the web. What follows is the question and answers as best as I can remember them. Just to let you know he was making money 24 hours later… Question: How do you make money out of y... Three Steps To Building A 50K Email List In Less Than 90 Days One major asset that every internet or affiliate marketer needs is a big email list. There is a saying in the marketing world that states that “the money is in the list”. This is very true because the bigger the list, the greater the potential income. But a common concern amongst m... Is it important that RSS thing for us the users? Before starting out and decide if this "thing" is useful, we need to get some meaning and grab some light, let us take a look: RSS stands for “Really Simple Syndication” or “Rich Site Summery”, Does it tell you something interesting ? I doubt it, then here we got nothing... Copyright 2005 Craig Friesen I know it is better to be positive than negative. But speaking from experience sometimes you can do things that are bad for your home business without realizing it. You might even think you are doing the right thing when in fact you are hurting y... The eBay Community - Both the solvent and the glue: The re-defining of the online industry Why the anarchy on eBay? Why the apparent contradiction between the merchandising as a community and the escalating tension that is creating an exodus to independent platforms, a slow down in growth on eBay, and reduction in users on the platform? Do you own a web site? Then you know that the life-blood to any ecommerce site depends upon traffic. Without it, you are dead in the water, no matter how great your product or services are. The best way to increase traffic is to advertise. Below, learn about 7 great ways to hel... Affiliate Marketing - The 10 Keys To Success Copyright 2005 Michael Gates Where can an average person start a home business without investing any money? The wonderful world of affiliate marketing. For those looking to enter the world of affiliate marketing, there are some key concepts that can help you succeed....
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